Hear What Clients Are Saying

"I have worked with Sharon for over eight years on clients including McDonald’s, Wrigley, Unilever, Novartis and JC Penney. Sharon is an extremely skilled moderator who demonstrates a great depth of consumer understanding and insight. She partners effectively with Agency and Client throughout the process, through study design, research execution and analysis and final reporting -- all with the goal of ensuring we meet our research objectives. Projects have covered a broad range of topics - - from category landscape exploration to the development and evaluation of communications strategies, product and brand positionings, creative executions and product packaging. In addition to delivering direct, clear and comprehensive reports, Sharon is a true joy to work with."

Margret Conley
Director, Global Consumer & Business Insights at McDonald's Corporation



"I've worked with Sharon on and off for over twenty-five years. When I recently had some IDI's that had to be done quickly with some insights that had to be incisive, I knew just who to call. As always, Sharon did a great job with terrific recruiting and interviewing, thoughtful analysis and a clear report. Not only was the client happy, her insights found their way into the advertising."

Debby Johnson
EVP, Director of Marketing and Strategic Planning
Ackerman McQueen



"Sharon's strategic thinking and insights across a broad variety of applications were invaluable in developing an understanding of our membership's needs, branding our organization, creating new programs and helping us to double our membership in the process."

Wayne Rethford
President Emeritus
Illinois St. Andrew Society



"Sharon is everything you could ever want in a moderator. We collaborated on numerous projects where Sharon proved her ability to engage respondents and stay on topic, as well as her knack to go beyond the guide to probe for insight. She also provides solid write-ups and strong presentations."

Bill Kehr
Former Research Manager
Quaker Oats


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